Currently, Social Media platforms can be defined as a marketing tactic, probably still in diapers, however, it is difficult to imagine life without them.
Marketing in social networks can be defined as an effective tool to have a brand presence online and keep in touch with customers. But, how important is Social Media Marketing really?
In order to understand it better, I will list a series of situations that we would face if a brand does not use these platforms and the impacts of them:
Like them or not like them: Social networks are here to stay.